Overview

About Us

The birth of Malaysia Brands Directory is inspired by the call of the Prime Minister, YAB. Dato’ Seri Abdullah Bin Haji Ahmad Badawi in Mission 2057 that reemphasised the important of Malaysia-own “truly global corporations, respected and market-leading brands” and “Branding Malaysia is the next big task”. With this mandate and in response to the Government’s objective of nurturing and facilitating the growth of the Malaysian brands to be global brands, the Malaysia Brands project is dedicated to the promotions and improvement of branding standards in Malaysia by profiling strong and most valuable brands in our country from a unique brand marketing perspective.

After the successful launched of the inaugural edition that featured more than 150 products & services brands and 55 corporate brands, we're proud to announce the launching of the 2nd Edition. The upcoming edition is going to be an exciting progress for Malaysia business world and also international market. It covers the history, profile innovations, and achievements of the Malaysia's most-admired companies. This book also features the expert insights and opinions of the Malaysia branding environment from the prospective of brand management, product management, advertising, marketing or public relations.

As innovation and brand excellence is one of the utmost factors for entrepreneurial success in the global economy, it is our Mission to compile and recognise both the home grown and international brands that are available in Malaysia. This covers Corporate Branding as well as Products and Services Branding. By participating in the Malaysia Brands, corporate companies may further strengthen brand & product positioning by enhancing their brands power through brand building.

Malaysia Brands is the premier platform for Malaysian companies that are seeking to venture into international business and vice versa. We are expediting the globalization of Malaysia brands through our bold initiatives & aggressive marketing that is giving Malaysian businesses the competitive edge to succeed in the global arena. As our title aptly suggests, we believe that this one-of-its-kind Malaysian publication will refine our Malaysia corporate companies’ strategic marketing skills to build brand value in the marketplace.

Besides the continue supports and endorsement since the inaugural edition from the Prime Minister Office, Ministry of International Trade and Industry, Ministry of Agriculture & Agro-based Industry and Ministry of Domestic Trade and Consumer Affairs, we are indeed honoured to receive further supports and endorsement from the Ministry of Higher Learning, Minister of Science, Technology and Innovation as well as the Ministry of Health. This development evidences the initiatives and commitments of our Government into branding of Malaysia’s products and services in the world market.

We see the participation of all home grown and International anchor corporate brands in this influential global business reference guide; Malaysia Brands will further strengthen the foothold of your corporate brands in the regional and international markets, and join the rank of International Brands.

Last but not least, we received very positive comments from our readers on the Editorial Contents and Company Profile Section that featured in the 1st Edition of the Malaysia Brands. It is a valuable platform to feature the history, profile innovations and achievements of your organization with the aim to create greater appearance and exposure to your organization. As such, we welcome all corporate companies to participate in the Editorial Contents and Company Profile section.

We wish to call upon all anchor corporate companies in Malaysia to come onboard the Malaysia Brands project, work in concert to ensure that Malaysia companies and Malaysia-produced products and services can continue to have the necessary edge in the global market.

If there is any query of the matter, please do not hesitate to contact us at +603-80238323 or e mail: info@malaysiabrands.com

Vision & Mission, Objective

VISION

Branding Malaysia; recognising and globalising Malaysia brands.

MISSION

To compile and update all information on both the Home Grown & International Brands those are available in Malaysia. This covers Corporate Branding as well as Product and Service branding.

OBJECTIVE

  • To function as an effective medium for Malaysian business community to Promote Malaysian Brands Globally to increase market shares growth.
  • To serve as an influentialand comprehensive Global Business Reference Guides that provides information on all Malaysia Brands to potential Domestic and International markets.
  • To provide a dynamic and cost effective platform to showcase Corporate Image and Brands with the view of fostering and enhancing greater trade in the global market.
  • By participating in these directory, corporate companies may further Strengthen Brand & Product Positioning by enhancing their Brands Power through brand building.
  • To Promote Branding and Recognise Deserving Brands in Malaysia, identify and nurture emerging and outstanding Malaysian brands to be global brands.
  • To create greater Global Awareness for Malaysia Brands products & Service

At A Glance

Malaysia Corporate Brands Showcase

The mission of this brand recognition programme is to pay tribute to Malaysia highly acclaimed and strongest corporate brands by featuring their corporate profile in an attractive format. (Multinational Company, Government-Linked Company, Public-listed Company and Businesses)

Malaysia Brands Products & Services Brands Showcase

It showcases all the leading and strongest Malaysia’s Products & Services brands with a deep insight of the brand in a captivating and refreshing display. This section presents opportunities for companies in Malaysia to promote and advertise their brands, range of products and services.

Companies who want to reach out and bring Malaysia’s brand to international market will be able to utilize this section as a platform to promote their products and Services.

Company Profile Advertorial & Company Details Section

This section contains Company Profile Advertorial and Company Details next to its Malaysia Brands Showcase.

This section provides an invaluable source of business listings and information on brands & companies in Malaysia.

Corporate Profile and Editorial Section

This section compiling the comprehensive writes up on the Corporate Profile and Expert Editorial.

Forewords

A significant highlight of the Malaysia Brands project is the supports and endorsement by the Prime Minister of Malaysia, Deputy Prime Minister, Minister of International Trade and Industry, Minister of Domestic Trade and Consumer Affairs, Minister of Agriculture and Agro-Based Industry, Minister of Health, Minister of Science, Technology and Innovation and Minister of Higher Learning.

Home Grown and International Brands

The Malaysia Brands Directory recognised not only the local home-grown brands but also the international brands that are successful in the local scene of the country.

Useful Address

It comprised of comprehensive list of supporting contacts such as Government Ministries & agencies, MITI, MDTCA, MATRADE, MIDA, Financial Institutions, Ports and other organizations.

What Our Ministers Say

“…Branding is an important aspect of improving the competitiveness of products and services. It has been my desire and belief to see Malaysian brands achieve distinction on a global level…”
Prime Minister of Malaysia
“…By creating our own products, which carry Malaysian designs and brands, it will able to carry our brands into the international area in term of international recognition and acceptance…”
Deputy Prime Minister of Malaysia
“…Malaysia Brands Directory….helping to strengthen the foothold of Malaysian brands in the regional and international markets…”
Minister of International Trade and Industry
“…I see the Malaysia Brands Directory and www.malaysiabrands.com as a dynamic platform for Malaysia business community to create greater awareness for Malaysia Brands products & services.
Minister of Domestic Trade and Consumer Affairs
“…The Malaysia Brands Directory provides a dynamic and cost-effective platform for Malaysian businesses and entrepreneurs to promote their respective products & service branding, corporate branding, identity and trademark.
Minister of Agriculture and Agro-Based Industry